Andy Main is joining WPP’s Ogilvy as global CEO next month.He will take over from John Seifert, who’s served as global CEO for nearly five years. In April, Seifert said he plans to retire in 2021 after 41 years with the agency.Main previously served as global head of Deloitte Digital, an eight-year-old creative consultancy. Deloitte Digital made a number of acquisitions under his leadership, most notably Heat, a San Francisco-based creative agency the company bought in 2016.He also was named to Adweek’s Power List, which recognizes top players across advertising, marketing, media and tech, in 2017 and 2018.“Ogilvy is a name synonymous with creative and strategic excellence, and I am honored to become the company’s next CEO,” Main said in a statement. “We have a great opportunity to help clients deliver sustainable growth by using Ogilvy’s creative genius to transform not only brands but entire businesses.He added: “We must also be a company with a clear culture of belonging where talented people from underrepresented groups are championed and supported throughout their careers, and given the chance to reach the very highest levels of the organization.”Main added that Ogilvy will play a “full part” in implementing parent company WPP’s “clear and unequivocal commitment to anti-racism.” Last week, WPP CEO Mark Read said the holding company will spend $30 million over the next three years on “inclusion programs” and anti-racism charities.Once Main officially joins in July, he and Seifert will work together on the transition throughout the remainder of the year.“I am so grateful to have spent the past 41 years with Ogilvy,” Seifert said in a statement. “I have been supported by so many generous colleagues and clients. It’s been a wonderful life. Andy’s personal and professional experiences could not be more relevant for the ongoing transformation of Ogilvy and WPP at a moment of extraordinary change and opportunity in our industry.”In January, Ogilvy laid off roughly 80 employees across the U.S., including chief creative officer Leslie Sims. At the time, Seifert pinned the cuts on “a challenging second half in 2019 and a cautious financial outlook for full-year 2020.”
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